Description
The employee will alternate between Pakistani time and Central Standard Time as needed.
The incumbent will be working with TCF USA, and will be responsible for developing content for TCF USA's blogs, articles, and social media platforms. They will also be responsible for evaluating analytics to adjust content as needed, regularly updating all websites, and promoting the blog by pitching articles to various third – party platforms. The successful candidate should keep abreast of the latest SEO techniques and be able to contribute to the development of strategies that will increase reader engagement. Additional responsibilities are as follows: ·
- Conducting in-depth research on industry-related topics in order to develop original content.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Conducting keyword research and using SEO best practices to increase traffic to websites.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying donor needs and recommending new content to address gaps in TCF’s global websites.
Required Skills
- Proven content writing or copy writing experience.
- Working knowledge of content management systems.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced situation.
- The ability to handle multiple projects concurrently.
- Effective communication skills.
Education
Bachelors or Master’s degree in Communications, Marketing, English, Journalism, or related field.
Experience
3-4 years of work experience.
